Based in Kent, Innovation Centre Medway provides state-of-the-art office space and facilities for start-up technology companies and entrepreneurs. The centre’s brand had become tired and out of date and did not appeal to it’s tech savvy target market. Hypergroup were asked to help develop an updated, revitalised brand identity in preparation for the centre’s planned relocation to a new purpose built 30,000 square foot office space.
We reinvigorated Innovation Centre Medway’s brand through a brand identity relaunch that included the brand logo, building branding and signage, website design, corporate stationery, corporate brochure, product factsheets, exhibition stand design and presentation design. Clean typography with vibrant graphics, along with the use of silver, were used to create an energetic, high-tech look that helps the centre communicate its core values.
Brand logo, building branding and signage, interior colour palette, website design, corporate stationery, corporate brochure, product factsheets, exhibition stand design and presentation design.
“Hypergroup quickly understands the image your company wants to project and develops branding propositions and web design that hits the mark. They were easy to work with and exceptionally organised in developing and delivering the whole project.” – Philomena Lavery, Managing Director at Innovation Centre Medway.
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